Year - 1997
Genre - Pop/Soft Rock
Producer - Walter Afanasieff
Director - Billie Woodruff
Audience - Adults/Teenagers of the time
Type - Performance/Narrative
"My heart will go on" was composed originally as a backing track for certain scenes in the movie Titanic, starring Leonardo Decapprio. During the making of the film, James Horner who composed the music, wanted to develop a lyric version of the ballad for the end credits.
"My Heart Will Go On" is the theme song/love theme of the 1997 blockbuster film Titanic. With music by James Horner, lyrics by Will Jennings, and production by Walter Afanasieff, it was recorded by Céline Dion. Originally released in 1997 on Dion's album Let's Talk About Love, it went to number 1 all over the world, including the United States, United Kingdom and Australia. ( Wikipedia )
Will Jennings then went on to write the lyrics, for "My Heart Will Go On" .
The beginning of the video as you can see from the picture to the right, begins with the sound of the song but no singing, we do not see Celine Dion in the video until 20 seconds into the video, the beginning is mainly a montage of slow flashes of the movie highlighting the main characters with the soundtrack in the background. Celine Dion begins singing the first verse 20 seconds in as you can see from the picture there is a close up on Celine Dion's face on a black background, At 49 seconds the background behind Celine Dion changes to a orange colour almost the colour of the sun setting, this could be to highlight her face more.
At 1:17 we see Celine Dion on the boat presumably a replica of the Titanic boat from the film, linking her to the film Titanic more, this is good with it being a theme song.
Most of the video contains transitions between scenes of the film, with Celine Dion in the corner, dressed in white so she stands out as well as the scenes, still promoting Celine Dion, I think this will mainly be because the song was the theme tune for the film, the video in some ways could of also been a way to advertise the film even more.
There are a lot of pan shots,gradual close ups, long shots and over the shoulder shots used during the video especially between 2:54 and 3.12 during showing the icon part of the film, just before the music picks up its pace. Whilst the music is slow, the shots and clips are slow to go with the pace of the music, also have more happy scenes of the film are shown.
When the music picks up pace at 3:15 the video begins to show more dramatic scenes from the film, where the boat beings to crash, the darkness, the tension build. This part of the song highlights Celine's strong vocals, whilst a zoom out makes her stand out more revealing the white dress against a black background. Near the end of the video the last strong note is held by using a echo of Celine Dion's voice prolonging the note.