Tuesday 8 November 2011

MA - Track Backstory

MA- Track Backstory

Gone" is the second single from 'N Sync's third studio album, Celebrity. The single debuted on the band's 2001 Pop Odyssey World Tour, during the summer of 2001. The commercial release of the single didn't occur until Summer 2001. In 2002, Bachata[1] group, Aventura[2] covered the song on their album, We Broke the Rules. The song was nominated at the 44th Grammy Awards for Best Pop Performance by a Duo or Group with Vocals, but the track lost to U2's "Stuck in a Moment You Can't Get Out Of". In April 2002, a remix of the track, entitled the "Gone Clubbin I'll Be Back Late Mix", appeared as a double A-side with The Neptunes Remix of Girlfriend in several countries, however, was released as a solo single in both Europe and Australia. 


The Music Video
Directed by Herb Ritts and filmed in August 2001, the video wasn't released until late September because of the terrorist attacks of 9/11. The video is in black and white, and has shots similar to Charlie Chaplin-esque footage. The video is a mixture of flashbacks of Justin Timberlake's video girlfriend and his world currently, all filmed in an apartment. The video shows flashbacks of his girlfriend's birthday party, and random parts in their apartment where emotional moments taken place.
 [wiki]




"Gone" is the anti-'NSYNC video. The group's clothing isn't changing as they dance. The guys aren't hanging by strings. They are singing and, basically, hanging out.

Ritts, who is also a famous photographer, liked the idea, but only as an introduction to the video. He felt the clip should center on an empty house where happier times were spent between Timberlake and the woman who was "Gone." Their relationship would be told in flashback, while the singer wretchedly strolled around the house.
The 17-year-old Croatian named Corrina was chosen to play the part of Justin's love interest. 

While the director did not manipulate a single frame in postproduction, he used different cameras, films and speeds to create different looks and effects.
During the birthday party scene, for instance, Ritts pushed the film to 60 frames a second to create the special flicker in the birthday candle.
For the intimate scenes with Timberlake and Corrina, the director of photography used a small handheld camera "so you really caught those moments," Ritts said.

[1]Bachata is a genre of music that originated in the Dominican Republic in the early parts of the 20th Century and spread to other parts of Latin America and Mediterranean Europe. It became popular in the countryside and the rural neighborhoods of the Dominican Republic. Its subjects are often romantic; especially prevalent are tales of heartbreak and sadness.
[2]-Aventura is a former bachata music group from The Bronx, New York, United States. Aventura was formed in 1994 by Anthony Santos, Henry Santos, Lenny Santos, and Max Santos, three of whom are natives of The Bronx and one born in the Dominican Republic.[1] Self-taught and determined, Aventura made their big break in 1999, with the hopes of breaking bachata music out from its traditional base and fuse it with modern popular sounds like hip hop and R&B - Wiki 

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